John is a product leader and entrepreneur focused on wearables, health and fitness and high performance coaching. John has co-founded three start-ups which have resulted in the fist ai-driven swim tracker (SwimSense) - now Swim.com, the first fully automatic ride tracking and safety device (BikeTag) and most recently a high performance coaching company and supertri racing team (Podium Racing). John has provided product leadership for major brands such as WHOOP, Google and Supersapiens.